Our Story
Bryla J Couture Clothiers was founded on our guiding principle: to inspire empowered elegance for every woman. We believe that when a woman feels good about her look, she is more CONFIDENT and BOLD, and there is nothing she can’t accomplish. That’s how our founder, Sharon W. Reynolds felt as she built her career as one of Nashville’s most successful entrepreneurs. She became known for not only her ability to start and grow businesses, but also her tremendous fashion sense.
Fashion has always been a part of Sharon’s life. As a young girl, she learned how to make her own clothing from her late Aunt Gloria; a mentor, mother, daughter, seamstress, and telecommunications retiree who told her she was “going to make a difference and change the world.” Soon, Sharon was not only making beautiful outfits for herself but others as well. Decades later, Sharon became a successful entrepreneur, and still had a love of high fashion but not the high prices.
In 2018, she created her couture clothing line designed to inspire empowered elegance for every woman. Each garment is designed for the needs of the modern professional woman so that the only thing she has to worry about is finding the next opportunity. Bryla J Couture Clothiers creates beautiful clothing at irresistible prices that empowers women to pursue their dreams to change the world…and look good while doing it.
Sharon’s quest is inspired by her desire to leave a legacy for her granddaughter, Bryla Josephine (named after her great maternal grandmother), who suffered a medical condition that caused premature birth. In her honor, Bryla’s namesake, Bryla J Couture Clothiers, donates a portion of each sale to the March of Dimes and other 501(c)3 organizations to support premature infants and their mothers.
Our Mission
To provide couture fashion for modern women around the world with distinctive taste who desire high-quality styles at irresistible prices. Our customers believe in the art of living boldly, and we provide designs that reflect a woman’s individual style.
Our Vision
Our vision is to inspire empowered elegance for every woman.
Our Core Values
Our company is guided by the following core values that define our business practices and demonstrate our commitment to delivering quality merchandise.
- Legacy: Bryla J is rooted in family values and the desire to leave a teachable legacy for generations to come who will carry the torch of social responsibility. As we grow, we strive to create a lasting legacy for our families and communities.
- Quality: We offer high quality ready-to-wear contemporary clothing designed for fashion-forward women who demand the best quality, functionality, and attention to every detail.
- Customer Experience: From our online store to receiving your first Bryla J shipment, we want each experience to be delightful and memorable. We are dedicated to exceeding our customers’ expectations and delivering exceptional service throughout the purchasing process.
- Empowerment: Through our apparel line and partnerships with women’s organizations nationwide, we inspire confidence in all women to pursue their dreams to change the world.
- Community: With each purchase of Bryla J merchandise, we donate a percentage to a charity that supports the health and well-being of infants and mothers.